84 Lumber has an ad depicting a woman and her daughter making their way from their home in Mexico to the boarder. They then, find a door and pass through to the United States. The end of the commercial displays the words, "The will to succeed is always welcome here."
FOX only aired a portion of the commercial stating the full version was too controversial.
People seeking the full commercial, crashed the company's website for a short time. It's now up and running.