NETFLIX DEVELOPING CHOOSE-YOUR-OWN-ADVENTURE TECHNOLOGY


Netflix is currently developing a technology that would give users control of key plot decisions in their original content.

Some of the storylines will be simple and linear, kind of like those choose-your-own-adventure books you might have grown up with.

Viewers will actually make choices as they watch. All the content will be there – and then they’ll have to get through it in different ways and see how it plays out.

Later this year, Netflix will be running a choose-your-own-adventure trial show for children. And, if it’s successful, Netflix will expand the format to their adult programming. (Daily Mail)

Stuart Langston

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